Jackson Radio Works (WKHM AM/FM, WIBM), owned by Bruce and Sue Goldsen, takes the lead in mobilizing the community to help local residents in need. With the assistance of their employees, clients and listeners, they have spread the impact of Live United to the community in many ways and have sponsored events and donated funds, air time and other critical resources to nonprofit organizations and charities in South Central Michigan.
“Bruce and Sue Goldsen truly represent the spirit of "Living United" in every aspect of their lives. Their tremendous impact on a local level and beyond is a testament to their individual service,” said Amy Palmer, Executive Director, Lenawee United Way.
“Over the past several years, with Bruce and Sue's leadership and the help of Jackson Radio Works, United Way of Jackson County has raised over $26 million dollars to help kids succeed in school, families become financially stable, and all the community to achieve and maintain good health,” said Ken Toll, President and CEO, United Way of Jackson County.
Ford Motor Company and Asahi Kasei Plastics North America also were honored as Spirit of Michigan recipients in the large and medium sized company categories, respectively.

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